LAND ROVER / HIBERNOT DRIVE-THROUGH
The world's first Michelin-starred drive-through set 217 metres above sea level. Built in the middle of nowhere, only accessible by those that go above and beyond. Welcome to fine dining at five below freezing.
Role: Creative Directed by Ben Lancaster at Progress Films
Five Stars on David Reviews, featured in Campaign, The Drum and Little Black Book
High Cuisine / The #Hibernot Drive-Through took the humble takeaway to new levels.
Service Please / Also open online, diners could find out more about Simon Rogan’s ethos and uncover the location.
Facebook Story / The drive-through also appeared on various interactive platforms.
Longform Editorial / We turned the experience into editorial content for One Life magazine and LandRover.com.
