TSB / ElEPHANT IN THE ROOM
Britons find it notoriously difficult to talk about their dosh. But with the help of TSB’s Money Confidence Experts that elephant in the room becomes way more manageable. Introducing Tiny, your cash confidence companion.
Role: Creative / Creative Director Directed by Finn Keenan at Riff Raff Voiced by Daisy May Cooper.
2x Finalist Effie Awards, Marketing Week’s Best Campaign of 2023, featured in Creative Review, Campaign, The Stable, Shots, Creative Boom, Little Black Book, Roast Brief US, Marketing Beat, Creative Salon and Marketing Week, Five Stars on MAA, Four Stars on David Reviews
C4 Advertising Special / Tiny took over the UK’s biggest ad break with five bespoke intro idents.
Launch TVC / Introducing the UK to our two-hundred-year-old metaphorical idiom.
Business Banking TVC / Launched alongside our hero brand spot, helping small businesses tackle the ‘Elephant in the Room’.
BOO…H / It’s all about perspective. With a little chat, money worries needn’t feel so mammoth.
