BT Sport
The Red Lioness
With the addition of just three letters, the most common pub name in the UK became a defiant symbol of change. The first UK pub to commit to screening women’s football - to date, over 1000 pubs have joined our pledge.

Role: Creative / Creative Director
Grand Prix and 2x Winner at The Drum Experience Awards, Gold at the Campaign Experience Awards, Winner at the Sport Industry Awards, Winner at The Drum PR Awards, Winner at the CIPR Awards, 2x Bronze at The Caples, Bronze at Epica, Finalist at the Gerety Awards, Finalist at the Marketing Week Masters, featured in Campaign and PR Week